Biography
George is a Principal and Design Director at Gensler Mexico, grounded in curiosity and collaboration, who believes the strongest design solutions emerge from understanding people, context, and the experience a space is meant to create.
From a spoon to a skyscraper, George approaches design with a universal perspective, bringing curiosity and rigor to every scale. With 26 years of experience across the United States, Europe, the Middle East, and Asia, he has contributed to projects spanning entertainment, mixed-use, and sports. His process begins by listening closely to clients, understanding their aspirations, and exploring how people will ultimately interact with the spaces they inhabit. Today, as Design Director at Gensler Mexico, he mentors the office and serves as an international design resource for Latin America.
Every client brings a different set of circumstances, and our role is to respond with flexibility and purpose. I love all kinds of design, and I believe Mexico’s talent gives us the opportunity to elevate our industry together.
Selected Projects
![[NEEDS INPUT: alt text]](https://cdn.sanity.io/images/iexz7ctt/production/622008a17d545aa53e6fbe53ff177fb5b60166bf-4350x5000.jpg?w=3840&q=75&auto=format&fit=max)
Qualifications and Recognition
Magna Cum Laude Architect, Universidad Tecnológica de La Habana CUAJE (ex. ISPJAE)
Registered Architect: Cuba, Mexico
AIA, Leed Accredited Professional
Member, American Institute of Architects (AIA)
Real Estate Challenge, Winner, Kellogg-University of Chicago
“InTREEguing Treehouses,” Finalist, Morton Arboretum Treehouse Exhibit
Advanced Architecture Contest, Honorable Mention, Sustainable Architecture
Lecturer, Nebula Awards Architecture of the Future
Speaker, NOMAS Annual Symposium University of Illinois, Urbana-Champaign